PR, Marketing services, White Ochre Design, Nottingham

PR & Marketing We have teamed up with a PR and marketing company to offer you a superb and affordable service. If you have a product or service aimed at pregnant mums, babies or children and are struggling to be seen in this crowded market, then we have the solution for you. We can be your one-stop-shop for all your design, PR and marketing needs. Along with our web and graphic design services, we offer a range of PR services for start-ups and growing businesses as well as PR packages tailored to your needs.

PR Services for Start-ups:

Press releases The way a press release is written can make a big difference to the interest you get from press. We know what they like and more importantly, what they don’t.  We’ll write it. You send it out.

Price: £30 per 100 words (most press releases will be between 200 and 300 words)

Press contacts database Getting your news in front of the right person is critical. We’ll create you a database of contacts suitable for your company and the target market you’re trying to reach.  These will be sent to you in an excel spreadsheet format once payment is received.

Price: start from £75

Self help guide – promoting your business
We’ve created a short, easy to read, self help guide. It provides some basic pointers on how to promote your business, even if you’re a complete novice. It’ll take less time to read than a text book and won’t have all the theoretical piffle. Just practical, easy to follow advice. It covers:

  • What is PR
  • How to write a press release
  • How to work with press
  • How to promote your business locally
  • How to develop a PR strategy
  • How to evaluate the success of your campaign
  • Other promotional ideas

Price: £30

Telephone consultation Discuss your PR needs or concerns with a professional. Perhaps you just want to brainstorm some ideas or find out what more you can do or how you can improve your press relationships. We’ll give you an hour long telephone consultation. All we ask for in advance is a little bit of background information on your company and what you’re wanting to cover.

Price: £50

Online retained support If you’ve opted to do your own PR but would like a second opinion from a professional, why not retain us for monthly email support? We’ll check your press releases, answer questions you have and suggest a few ideas you might not have thought of.

Price: £150 per year or quarterly for £60

Please get in touch if you are interested in any of these services or if you would like to enquire about a specific PR or marketing requirement.

PR packages:

Pitch it

Can’t stand the thought of talking to journalists? We’ll write you a press release, come up with the pitching angle, distribute the release to press and sell it into an agreed short list of journalists.

Price: from £150 depending on the length of release and number of journalists to be targeted

The Kit We’ll write you a press release (approx 300 words), give you a copy of the self help guide and a contacts database. You’ll have all the kit needed to get cracking.

Price: £180 (bought individually these items would cost £210)

The Full Monty

This should cover your promotional needs for the year – or at least give you a darn good start:

  • 3 press releases
  • 1 introductory telephone consultation where we develop your annual strategy
  • Written summary schedule of when and where to send your releases
  • 2 additional telephone consultations (1 hour each)
  • Self help guide
  • Contacts database
  • Ongoing email advice

Price: £650 (bought individually these items would cost over £740)

Other services:

Copy Creation

  • Newsletters
  • Brochures
  • Leaflets
  • Ad copy
  • Web copy
  • Articles
  • Advertorials
  • Direct marketing collateral

Price: dependent on scope of work required

Please get in touch if you are interested in any of these PR packages or if you would like to enquire about a specific PR or marketing requirement.